Team Racing Sponsorship Proposal Our desire . Match those goals with what you can offer. Your sponsors would base their decision on how you're going to help them in exchange for their support. endstream
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Enhance their brand's image? Tallulah Philange has worked as a journalist since 2003. Look through the instructions to learn which data you must give. Once you lay out the structure of your sponsorship delivery project, set up email update alerts to remind you to regularly communicate progress to sponsors. You might be operating in a specific niche (see below for more details) or area. Social media is king. %PDF-1.3 This is by far the most useful and engaging type of proposal and the kind the template will help you create. yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H
CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* In the case of direct-applicationsponsorship program, you can expect your application to reach the right person within the sponsor organization. Type text, add images, blackout confidential details, add comments, highlights and more. Try and see the positive in every situation. 78 0 obj
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Even at the pro level, the work, luck, and talent required to make a career is astronomical. Its so much easier to close a sale with someone youve already built a rapport with. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. Keep that in mind when frustration sets in along the way. Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. Having Pearson Racing as spokespeople for your corporation and products/services. The cover page should include the details of the potential client and your details. The guidance document for our template will help you work out what the business benefits are of hospitality, track days, on-car branding and more. Organize the proposal in sections. Strongly Disagree 0.44%. Only if you can't bridge the value gap by increasing the scope of the proposal should you move to considering a price adjustment. It is not a donation nor is it a "favor". Consider what will be most impressive to the types of sponsors you want to target. This is a more simple document that tells your story. So here, you should clearly mention what are the benefits that the sponsor will get with this sponsorship. 0
If you already have a good handle on the different pages/slides youll include and just need help on the design, then a free template will help you get a professional feel without needing to hire a designer. Available on your favorite podcast player. The Moral of the story: Dont expect to go club racing and find a ton of sponsors to pay for your hobby. She also has edited and produced online content for those publications. The one form of sponsorship which is open and attainable to all racers is Contingency Sponsorship I spoke about this in a previous blog post, HERE. Race Directors Hub. There are so many businesses with sponsorship programmes. Do your posts get engagement? This figure represents what a sponsor would cover in an ideal situation, although you will likely need more than one sponsorship to cover the total. Racing Team Sponsorship Proposal verrazanobikes.com Details File Format PDF Size: 31 KB Download 3. smoga07 Include references to your relationship-building conversations. Don't ask yourself "How low should I go?" This style of sponsorship is much more focused on being able to help the team, and to have the right to use images throughout the year in a brand's other marketing efforts. You and any potential sponsors need to work together to achieve what you both need. Look for brands that are actively trying to promote themselves and look at how you can add to that. Consistency is all about keeping going. Make sure youre emailing (or messaging) the decision-maker directly rather than using a generic email address. How do I find companies to sponsor my race car? Thank the letter reader for his or her time and include all of your contact information. re*6;Eoqb1tnhzu j{IHa$~]8R6.Vw|D,qn"Q7li~=h;n"Q7YG:AZ|j_QlYG:
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F-f.c|5q>56,qn"Q7DEPc,z3s(eT}HHFGM8+A9"3z]8k7v(D{Yz3.)^q-yuOR. Dont skip this step because it could be the difference between no reply and a career-changing sponsorship deal. About Blog Sponsorship Contact Site Map If you are interested in receiving product sponsorship, please mail your resume, including your background, special accomplishments both on and off the track and your racing schedule, along with all contact information (address, phone, email address) to: K1 RaceGear Attn: Sponsor You're already in a slim minority of organizers: you have someone interested enough in your race to want to spend time hearing what you have to say. Dont let imposter syndrome get the best of you. Since road racing doesnt have a huge fanbase or mainstream media following, you need to show how you will do the legwork and get the sponsors name/product in front of possible customers. This is the part that actually attracts your potential sponsor. 4. However, when you intend to write a racing sponsorship proposal from scratch, you must know about its basic elements which are explained below. F1 and NASCAR have lucrative TV deals and sell out stadium seating with exorbitant ticket prices club racing may have incredibly competitive (and more pure, IMO) racing, but even with free admission there are never more than a few people in the stands (Who are almost always drivers in other classes, crew, or people directly related to drivers). And the best person is always the decision maker: the person who has an interest in what you have to say and the authority to make things happen. You are welcome to submit a sponsorship proposal for review to the following address: Summit Racing Equipment Attn. If you want to run in one of the very few racing series that do get sponsors and prize money? Sponsorship costs are negotiable and generally a one-time expense. Your proposal must show depth and that you took the time to understand each sponsor. First, provide a history of you and your racing team. Click the link below to read more. People regularly contact him asking for free parts in exchange for running a couple stickers. Be sure to target each proposal to the specific potential sponsor. Mindset Performance Coach Craig Muirhead looks at the advantages of flow-state thinking for drivers and riders. Ask the sponsor for a specific amount of money. If you have any comments or suggestions for improving our race sponsorship guide, we'd love to hear them. Just dont think that simply having a few thousand followers means youre prime sponsorship material, expect to work prove that value and work at it. Free Preview Race Car Sponsorship Contract Template. Agree 16.59%. Make sure you get the details for the decision-maker. . Take notes. Modern-day motorsport sponsorship is all about standing out. Nationally Televised. Getting sponsorship in motorsport requires dedication but a lot of drivers are still doing the same things that once worked and now dont. Sample page from the Racing Mentor proposal template. The hard work comes into sitting down and going through these steps. BC racing Coilovers for 2010 Honda Odyssey. Always be thinking of ways to reach new people. 68 11
A good marketing/sponsorship proposal includes: 1. You dont show up to a job interview in flip flops with photos to show on your phone to showcase. Specify the Event. Treat the race car sponsorship proposal as a business transaction. Is your audience someone who will actually buy their product? Heres what it gives you: A companion document that will help you fill out each section, Guidance of speaking to a business goals, A replacement for your own branding and design style. Be sure to include a call-to-action so the decision-maker knows what you want them to . Racing Sponsorship Proposal Template Details File Format MS Word Google Docs Pages Download 2. To do this create content that gets people asking questions, create challenges that get people working towards a goal, or host events that gather your community in one place. Your true request is that you are asking to be part of the sponsor's sales team. Update your sponsor with reports on the work youve been doing for them. You never know, something. Select the submit format and acquire the legal papers template in your product. 0000055057 00000 n
Time and time again on this blog I repeat the famous quote: The best way to make a small fortune in racing is to start with a big one. There just arent many any ways to compete in this hobby and make money while doing so. Make sure to stay in touch with your sponsor throughout the season, even when youre not actively working on something for them. Make your direct pitch. Harvick has spent 23 seasons in the NASCAR Cup Series. The racing sponsorship proposal samples given on this page will help you in creating an effective racing sponsorship proposal. Building relationships can take a number of different forms: You might be going to networking events to build relationships with local business owners. Racing Team Sponsorship Proposal Form sbusolarracing.com Details File Format PDF Size: 915 KB Download 4. Organize the proposal in sections. Part 2, The 17 BIGGEST mistakes you can make with your brakes on (And off) track, Also something conspicuously absent from club racing, Click HERE To see more posts by No Money Motorsports, How to go RACING 4 Popular paths to earning a competition racing license. Being a part of racing brings great value, and Supporting Sponsorships are a great way to dip a toe in the water of racing without too much risk. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. Therefore, it is perfect that you simply find contacts with the product, communication, business improvement, sponsorships, marketing, and the model. 2011 Team Racing Sponsorship Proposal Our desire . advertising would be on a very exclusive race-car, seen at Western Springs, Huntly Speedway, Stratford Speedway and other New Zealand Speedway tracks, car shows, promotional events and community appearances. This can include hospitality, stickers on a car, events etc. Race Car Sponsorship Proposal Template. Strongly Agree 78.60%. An initial deposit of ($ amount) must be paid on or before (date). Start to search for similar businesses that might be a better fit (based on size/locality/product etc.). Keep your eyes peeled as you go about your day-to-day life too, you never know what businesses you might come across that could be potential racing sponsors. The sponsorship package underpins the agreement fire your organization and your sponsor. Do you have a very popular online presence? And, as always here at Race Directors HQ, we start from ground zero Let's start with what sponsorship isn't. However, there's a few things you could do to maximize the chances that your sponsorship remains relevant and you stay at the front of your sponsor's sponsorship queue: Getting sponsorship for your event is a daunting task. 1110 As long as you can provide value, youll go a long way. A section about the car your drive. Where can I find sponsorship opportunities? Learn about the business field to approximate how much revenue the sponsor brings in -- you want to be reasonably sure the organization can afford what you are asking. If you stand out and can provide value, its going to be so much easier to get sponsorship for motorsport. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. 01. Building relationships is an often-overlooked part of the sponsorship process because so many drivers are eager to move things along too quickly. Group outing packages can be set up for larger groups from your business or organization. stream Similarly, a racing sponsorship proposal is a document that a racing team presents to some individual or a business to get sponsorship from them. Once you have identified suitable organizations to target, you need to find the best person to contact within the organization to discuss your sponsorship proposal. Are you going to help that business make more sales? How much work will be involved on your end in delivering on the sponsorship? Download this 100 percentage editable presentation and get access to our highly . Strongly Agree 9.61%. If you want to succeed you need to carefully pick your opportunities, because the investment that will be required in putting together a winning sponsorship proposal and converting sponsors will be considerable. Whether it be a fashion show or a charity event, state what it is and explain to your sponsor why it is beneficial for . If you want to prove value to potential sponsors in road racing, you need to get creative Following Up Your Sponsorship Proposal; Motorsport Sponsorship Guide Finding sponsors and making it to a racing grid year on year, or for the first time, can be a very daunting prospect and is more important than simply offering logos on your livery design. So when you do get a sponsor on board it pays hugely to invest in keeping them happy. First, provide a history of you and your racing team. But I wouldnt rely on these to fund your racing career, there are better ways to find sponsorship. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. 10+ Automotive Sponsorship Proposal Samples 1. All forms provided by US Legal Forms, the nations leading legal forms publisher. This proposal contains proprietary and confidential information of EVSR and Entropy Racing . In your racing sponsorship proposal sample, you can also suggest and communicate suitable marketing tactics and strategies to the potential sponsor. In return, the racer gives the organization publicity and extras, such as personal appearances. Type an introductory letter, addressing it to the person in charge of the organization. [1] 2. endobj How do I find companies to sponsor my race car? Sign it in a few clicks. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. These are great places to start. That said, it is not always clear how sponsors will evaluate a sponsorship's ROI and it is not uncommon for the same sponsorship assets (=bits you can offer to sponsors, like branding rights, direct selling opportunities etc) to be valued differently by different sponsors. The proposal should include the background information of the team, a driver profile, geographical information about the racetracks, and the levels of sponsorship with pricing and items or services included. Even in top tier Pro racing, a huge chunk of team budgets come from drivers bringing their own money and essentially buying their seat. Do research about the company. How to write a press release for your racing, Podcast 044: How to Write a Press Release, Podcast 028: How to Write Engaging Email Newsletters, Podcast 008: How to Use Instagram for Maximum Engagement, Podcast 007: Why Drivers Should Focus on PR, Video How to get press coverage using Twitter. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. Is your account popular How many Thousands of followers do you have? Through my time running Time Trial and Racing contingency prizes have long way to cutting my running costs. 0000000902 00000 n
Focus on the businesss goals rather than your life story. Westport Racing Sponsorship Proposal Dear Prospective Sponsor Firstly we would like to thank you for giving our team the opportunity to present you with this sponsorship proposal outlining our goals for the 2007 race season and beyond Advertising in motor sport has proven itself time and again as a successful and enjoyable They must know what they are sponsoring so that they can decide whether to accept your proposal. Will they be seen as an innovator in their company if the sponsorship succeeds? When I was doing a lot of commissioned artwork, I gave some discounted drawings as sponsorships on promises of displaying at car shows, handing out business cards, spreading the word, etc. Although it is tempting to spend your first meeting with the sponsor pitching your event to them, try to resist the temptation and instead use the meeting to understand what the sponsor's objectives are. The design proposal sponsorship is easy edit in InDesign. These can include: Ok - so you have a good understanding of what you have to offer. Youll get rejections, and youll hit bumps in the road but if you put in the time, the successes will come. Buy tickets for a NASCAR or F1 race. Here are the steps to follow to earn a motorsports sponsorship: Choose a target sponsor company that's affiliated with motorsports or has sponsored motorsports organizations in the past Determine your most worthy assets and put them on a valuation list Work on your sponsorship package and sponsorship proposal Meet with the sponsor to discuss ideas Ask them questions, create content that speaks directly to them, and get involved in discussions with them. . In exchange anyone who donates gets their name on the car for the event. Everyone from the outside thinks that everyone racing cars has sponsors. Here's the real key: This marketing deck isn't about you, it's about them. These should not be too frequent, but frequent enough to make sure sponsors are kept up to speed with the successful delivery (or upcoming delivery) of key sponsorship initiatives. %%EOF
Open the template in our online editing tool. It takes only a couple of minutes. Simply putting a name out doesnt always mean it will come back as added revenue for a company. This basically means compiling as comprehensive a list as possible of all the things you can offer that a sponsor may take an interest in. The relevant terms and conditions of the sponsorship must be included in your racing sponsorship proposal. This means trying to figure out: Listen. To be clear; for every dollar they give you, they want(need?) Expect to promise a specific number of race appearances, shows, online presence, blog posts, etc. You really need to know how you can sell a partnership to a business, and that means understanding the basics of business and sales. vve Print out the letter and mail it or hand-deliver it to the potential sponsor. but you surely wont be walking away with a heavier wallet. The most effective thing you can do to minimize out of pocket expense is in choosing a car that is affordable, reliable, and wont blow through consumables. Disagree 0.87%. But there are two big things that help you find success. Want to race with packed stands and screaming fans? Create a clear list of features and benefits that you can pick and choose from. Because if a sponsor actively invites sponsorship requests you can be sure that: Luckily for you, we've put together the largest database of current direct-application sponsorship opportunities, featuring dozens of potential sponsors from all different kinds of industries. Follow these simple guidelines to get Racing Sponsorship Letter ready for sending: Choose the document you require in our library of legal forms. You may even supply sponsors an opportunity to place their name and logo in your racing uniform or helmet. These are usually negotiated by the club themselves, not the individual so consider them Free on your own legwork side. When filling out this sponsorship proposal template, remember you are introducing yourself, what you "bring to the table," and explain why the product (s) or service (s) of your target audience should be associated with your event. Include methods like cheque, e-transfer, PayPal, etc. Treat the race car sponsorship proposal as a business transaction. 3. How long you have been racing. We would like to pick up sponsors for our US Legends race car. A fictional manufacturing company has contracted a student design team to develop a small Formula-style race car. Are you looking at club racing as a stepping stone to Going Pro? Contacting a sponsor is like contacting a potential employer. Are you posting regularly? The objectives for your first contact with potential sponsors are to (1) come across as a credible partner and (2) secure a follow-up meeting or call. Feel free to email [email protected]. Which is why in this definitive guide we aim to give you crucial tips and step-by-step advice to help you find your way to a successful sponsorship, whatever your event's stature. What makes you stand out over other racing drivers. Expect huge costs to be competitive, and cutthroat competition (both on and off the track) Realize those exponentially higher costs usually way outweigh the additional prize money. There are sponsorship opportunities wherever you turn but you need to think outside the box. But avoid: Well done on getting to your first sponsor meeting! You still need to be able to eloquently put your case across in writing. % Sell yourself, but do not offer things you cannot deliver, such as offering to feature the sponsor's logo exclusively if you are reaching out to other potential sponsors. However, it must be written, formatted, and presented in such a way that it attracts the other party (sponsor) to accept your proposal and make them ready to sign the sponsorship agreement with you. The target marketing group for the race car is the non-professional weekend autocross racer. This is why: Keeping that in mind, if it comes down to a price negotiation, your first instinct should be to try to increase sponsorship than dropping your sponsorship price. A racing sponsorship proposal is much like sports proposal but the template should be somewhat racing oriented and it must highlights racing as primary facet of the proposal. Do you have a special story? The prototype race car is to be evaluated for its potential as a production item. If you let racing get too close to Work all the fun goes away. Many people think sponsorship is easy: Sponsorships are not charity. 19 US Race Calendars to List Your Race On, How to Promote Your Race: Our Ultimate Guide, What types of sponsorship are available for your event, What sponsors look for and how to give it to them, How to identify and approach sponsor candidates, How to successfully negotiate and deliver a sponsorship, Identify sponsors that stand a good chance of responding to your approach, Make the most of your sponsorship assets, by offering the right stuff to the right sponsors, the sponsorship benefits they are looking toprovide and what they may want in return, the timeframes for receiving and replying to sponsorship proposals, Theyhavea well-defined process for accepting and assessing sponsorship proposals, They have resources earmarked for sponsorships, There is a dedicated person on the other end tasked with identifying and developing sponsorship opportunities, Briefly (=2-3 sentences max) introduce yourself and your event, Briefly (=2-3 sentences max) point to what sponsor objectives you think a sponsorship of your event could benefit, End with a request for a follow-up meeting or call to share more details, Going into lengthy discussions of your race or sponsorship proposal before hearing what your sponsor needs (ideally you want to get into this discussion in the follow-up meeting). Then theres Entry-Pro like Pirelli World Challenge and Indycar sponsored Support Races (Global MX-5) in the middle, and Pro IMSA/Weathertech racing at the top. Basic Elements, Online Racing Sponsorship Proposal Templates, National Racing Event Sponsorship Proposal Template, Bike Racing Sponsorship Proposal PDF Template, Racing Team Sponsorship Proposal Template, High School Racing Sponsorship Proposal Printable, Racing Club Sponsorship Proposal Template, Proper Racing Sponsorship Proposal Template, Conditions of cancellation, withdrawal, or suspension of sponsorship. Dear Sponsor Man, Can you sponsor me? Sure theres potential for tax write-offs and creative accounting, but dont bank on any of that. Racing is an expensive sport that requires investment and sponsorship. You are so much more than a racing driver so think about your interests and skills outside of motorsport. It's time to submit your sponsorship proposal. Racing Mentor offers a motorsport proposal template thats editable in Keynote and PowerPoint but its not for everyone. Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. Consider checking out Oval Track racing. Connor Carrell Racing 7757 Cedar Glen Way Middletown Ohio 45042 Tax ID: 85-1748074 CCR Sponsorship Proposal Form Please Remit Payment to: Connor Carrell Racing 7757 Cedar Glen Way More >> 1 Year; $200.00: 3: 210901: Connor Carrell . Your job in sponsorship, as the so-called rights holder, is to leverage all sponsorship assets (=things the sponsor may be interested in) in your property (=your race) in the service of the sponsor's commercial objectives. The term influencer is relatively new, but the concept has been around for advertisers for a long time. You should advise this on the basis of the information you collected and the potential target audience for the sponsor that helps them to get an expected return on investment (ROI). It's now time to decide whom to approach and how to get them interested in sponsoring your race. Try reframing any negative thoughts into something more positive. endobj 2011 team racing sponsorship proposal our desire. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. The sponsor's eager and you know exactly what they're after. Consider yourself as a marketing agency pitching to a business. Automotive Sponsorship Proposal Details File Format MS Word Apple Pages Google Docs Download 2. stream Helping race directors share expertise and learn from each other is a big part of what we do. Fast shipping, quality parts. ?be$I&!=~DJ)*]]GVw(La(
YK1s4Vt/z=Q1endstream Get involved in relevant discussions around motorsport and your niche. Include a quick reference of what that audience corresponds to in your proposal to be transparent with sponsors on how you got the information. If you dont know what kind of content youre going to put in your proposal, the Racing Mentor template has guides and sample content to help you get it right. Pearson Racing members utilizing wearing apparel with your corporate name/logo and the exposure you will receive in front of thousands of race fans. Agree 10.48% In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. Think about the problem you will help solve and the goals youll help reach. How will your sponsor assess the sponsorship and whether it has been a success for them? 0000054541 00000 n
And you can use it to find sponsors for your event through our Sponsor Finder tool. You need to show up to a potential sponsor with a persuasive, well thought out plan. These are generally labor services vs paying cash or parts. This high quality transparent png images is totally free on PNGkit. 0000001109 00000 n
This is a business relationship and there must be a clear concise understanding of expectations, timelines and returns. Edit your sponsorship agreement team online. Gridlife Events are doing a fantastic job with live video and media, but its still minor in the grand scheme of a network televised event. The second is a simple showcase of who you are. <> If you get into Pro Road-Racing, they sell tickets for events, but aside from one-off popular events (like 24 hours of Daytona) there are still very few people in those stands.